For those who are just starting their online home business, you may not have enough money to go on an advertising spree to promote your business. Advertising is not a sure thing either; you could probably lose along the way hence the need to test and tweak your campaigns till you find a winner but what if you don’t have a budget like the BIG Boys?

Is there light at the end of the tunnel for marketers on a budget? You bet there is and there’s probably many ways you can go about using free advertising but this is probably one of the most potent and effective methods.

We are talking about one of the most super effective and best methods to promote your online home business and there’s no cost involved at all unless you choose to.

You’ve probably heard it all before and now let’s reiterate it again. Yes, the technique for free publicity is article marketing! All you need to do is write out articles and submit them to online ezines, newsletters and article directories. So start writing. You’ll only get better along the way.

Most people talk about submitting articles to directories but one of the more forgotten methods is to submit to online newsletters. These are ezines usually delivered by email or placed online and sometimes sent to subscribers offline via newsletters in hard copy. There are many marketers or home business entrepreneurs/companies who still engage in delivering content based newsletters to their subscribers.

Now why do they do this? Not only can they continue building their credibility or maintain their expert status in their niches but they are able to form a relationship with their subscribers and promote their products or services periodically as well.

The need to pump out newsletters every week or according to their schedule can be a daunting task and they usually welcome submitted articles from other marketers besides their own. This way you can benefit by submitting articles to them and leaving your website in the resource box at the end of the article.

This post is however not about ways to write an article. You can read more about this here or invest in some reading on your own. Recommended titles include 30 Minute Articles and Secret Article Profits.

Stay tuned for a future post on how to get your articles submitted to these newsletters.